I love this. Simple yet powerful. Procrastination holds us as people down far too often. Be it political or personal, it's hard to really do what needs to get done before it's too late.
On a design nerd side note, I've found over the years that Nike, as much as I disagree with their business choices, have some of the best advertising in the biz. Their commercials are always amazing and inventive. Their billboards powerful and moving. I've always wondered if they have these great in house advertisers that they use as secret weapons or if they contract out to some firm. Whatever they are doing, it works.